Entrepreneurship Major

Award-winning faculty members and the Student Chapter of the Collegiate Entrepreneurship Organization (CEO) are the driving forces behind the Entrepreneurship undergraduate program.

The mission of the Entrepreneurship program is in support of the College and University mission to serve as a regional cultural and economic resource through service initiatives and to provide a variety of co-curricular activities to enhance out-of-class learning opportunities. The Entrepreneurship major prepares students for careers as business creators and developers. The major focus on the knowledge and skills required is three-fold. First, the ability to identify and explain issues facing small, family, and entrepreneurial businesses; second, to evaluate the viability of a business; and, third, prepare a start-up business plan emphasizing financing, marketing and organization.

Students will graduate prepared for the future, thanks to leadership opportunities in CEO and numerous opportunities for professional networking.

Faculty members are approachable, up-to-date, and recently published in peer reviewed journals in the fields of Entrepreneurship and Management.

Top reasons to Major in Entrepreneurship at UW-Whitewater:

  • You'll enhance your creativity and innovation skills
  • You get to follow your own passions and projects
  • You'll develop the independent thinking skill to compete in a global labor force
  • Entrepreneurial thinkers are in demand—organizations are competing globally, too!
  • You'll learn how to create your own future
  • You'll be in classes with like-minded students
  • You'll learn to recognize and evaluate opportunities
  • You'll make connections with successful entrepreneurs
  • You'll get one-to-one advice from professors and an advisory board passionate about entrepreneurship and helping students
  • You'll learn the value of creating good jobs, a very socially responsible thing to do!