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Course Descriptions

Accounting

ACCOUNT-701 Accounting Foundations, 2 credits

This course involves an in-depth coverage of financial accounting topics similar to Accounting Concepts at the undergraduate level. The content includes a study of the accounting cycle, financial statement preparation and interpretation, assets, liabilities, and owner?s equity.

ACCOUNT-725 Profit Planning And Control, 2 credits

An in-depth look at the concepts and techniques of creating a firm?s financial plan. Emphasis is on analysis of costs so as to predict future patterns, forecasting of sales, production costing, cash, and other components, while stressing the need for profitability analysis and evaluation of management performance.

Prereq: ACCOUNT-701 or consent of instructor

Economics

ECON-703 Statistics Foundations, 3 credits

Introduction to descriptive statistics and basic statistical methods as applied to scientific problem solving and decision making. Topics covered include: descriptive statistics, elementary probability theory, theoretical distributions, sampling distributions, estimation, tests of hypothesis, simple linear regression and correlation analysis, and index numbers.

ECON-704 Economic Foundations, 2 credits

A study of micro and macro economic tools of analysis. The functioning of a market economy in product and factor markets under alternative market structures. National income, fiscal policy, and the role of the money supply.

ECON-737 Managerial Economics, 2 credits

Applications of micro-economic theory to problems of formulating managerial decisions. Emphasis on economics as a science that facilitates decision making. Topics considered include optimization techniques, risk analysis and estimation of demand and costs of production, market structures and pricing practice, and antitrust economics. Integrates theory and practice.

Prereq: ECON-703 or ECON-245 or equivalent and ECON-704, or ECON-201 or equivalent

ECON-758 Advanced International Economics, 3 credits

A study of international trade and finance issues; multinational enterprises, international investments, currency problems, and balance of payments issues. Analyzes the structure and scope of world trade and international financial markets in developed and developing countries.

Prereq: ECON-704 or ECON-202 and ECON-201 or equivalent

Finance & Business Law

FNBSLW-718 Financial Management, 2 credits

Consideration of the finance function as it relates to other organizational roles, the use of capital budgeting techniques, other quantitative methods, and model building in decision making.

Prereq: Graduate standing, FNBSLW-344, or ACCOUNT-701. Not open to those who have an undergraduate finance degree.

FNBSLW-721 The Legal Environment Of Business, 2 credits

Macro Law (the nature, formation, and application of law in general) stressed in the environmental approach. The course includes the study of legislation relating to consumer protection, product liability, labor law, securities regulation, and antitrust legislation.

FNBSLW-755 Multinational Business Finance, 3 credits

An advanced course of international financial principles covering major macroeconomic factors affecting international corporate decisions, foreign exchange transactions, hedging strategies, international capital structure decisions, capital budgeting, international financial markets, and taxation.

Prereq: FNBSLW-344 or FNBSLW-718 or equivalent

FNBSLW-760 Financial Markets, 3 credits

Structure and operation of the markets for corporate debt and equity securities, municipal obligations and mortgages. Detailed examination of stock markets and their use by investors.

Prereq: FNBSLW-344 and FNBSLW-345 or FNBSLW-718

FNBSLW-770 Capital Budgeting, 3 credits

Financial planning for working capital management and long range investment projects. Emphasis on capital budgeting problem solving. Readings on capital budgeting and related topics, cost of capital structure, and dividend policy.

Prereq: FNBSLW-344 or FNBSLW-718

FNBSLW-780 Portfolio Theory And Practice, 3 credits

Formulation of objectives and the development of portfolios to meet these objectives for individuals and institutions. Special attention will be focused on statistical and analytical techniques for portfolio selection and management.

Prereq: FNBSLW-344 or FNBSLW-718 and MARKETNG-731 or consent of instructor.

Information Technology / Business Education

IT/BE-734 Introduction To Computer Based Information Systems, 3 credits

A course applicable to all MBA students that examines the role and nature of Computer Based Information Systems (CBIS) in organizations and investigates the effects of these systems on managerial decision making. Emphasis is placed on the analysis of business environment, planning/organizing/controlling CBIS effort, and designing/implementing in a fourth generation language.

Prereq: MANGEMNT-705 or its equivalent or consent of instructor

IT/BE-740 Business And Professional Communication, 2 credits

This course is designed to introduce students to communication theories and leadership strategies that, if applied in business settings, can improve personal and organizational goal setting, planning and evaluation. In addition, emphasis will be placed on fostering positive day-to-day human interactions as well as the continuous growth of both individuals and organizations. Emphasis will be placed on the application of concepts explored in class to management roles in a variety of business enterprises. As a result, extensive analysis of actual business communication is a major part of this course.

IT/BE-772 Business Technologies, 3 credits

An overview of office systems?technology, people, and procedures. The course is designed to assist the student in understanding the technologies involved in an office system with emphasis on the role of the End-User System Analyst.

IT/BE-775 Business Telecommunications, 3 credits

The business analyses of the multifaceted regulatory issues, economic factors, management practices, and technological forces underpinning the telecommunications and information systems industry. The course is equally concerned with providing the student with the analytical tools and industry trends that will facilitate continued study and analyses of telecommunications after completion of the course.

Management

MANGEMNT-719 Operations Management, 2 credits

A survey course focusing on the performance of managerial activities entailed in selecting, designing, operating, controlling, and updating productive systems. This life cycle approach will include treatment of non- manufacturing activities, and will draw heavily upon latest developments in the field.

Prereq: ECON-703, and MANGEMNT-705

MANGEMNT-721 Organizational Behavior, 2 credits

The course explores the behavior of people in organizations as individuals, and as group members in an organizational context. An analysis of human problems in organizations and the application of results of behavioral science research to organizational problems are included.

MANGEMNT-738 Management Of Technology, 3 credits

This is a graduate course designed to acquaint the student with the foundations and the processes of research, development, technology, and innovation. This course draws upon current literatures in the management of engineering and technology-based organizations. Students are exposed to the workings of technology within the company, from its generation in the research and development function, to its commercialization as new products and services.

MANGEMNT-745 Building Effective Organizations, 2 credits

The course surveys concepts and research in the analysis of an organization. It examines the history of organization theory, as well as environmental and technological influences on organizational effectiveness. Contemporary developments in management and organization theory are also reviewed.

MANGEMNT-751 Seminar In Human Resource Management, 3 credits

An examination of the organization and administration of the personnel function in management. It is concerned with the employment, training, safety and health, employees services, and employee relations functions of personnel administration. Attention is focused on a limited number of topics drawn from these areas so more crucial concepts and methods involved may be dealt with in-depth.

MANGEMNT-752 Current Issues In Compensation And Benefits, 3 credits

An examination of compensation programs in profit/nonprofit organizations. It is concerned with a detailed study of job structures, job evaluation, performance appraisal, wage surveys, basic systems/plans of compensation, and fringe benefits. Attention is focused on a limited number of topics from these areas so more crucial concepts and methods may be dealt with in-depth.

MANGEMNT-753 Training And Development, 3 credits

The course will emphasize the theories of Management Training and Development, and the practical application of these theories in today?s organizations. Special emphasis will be on current topics in the field of Human Resource Development, including: training self-directed work teams, managing a diverse work force, and the practical application of designing programs in today?s environment. This will include actually designing a needs analysis and training evaluation programs. The course will frame the concept of training and development within the applicable theory of adult learning.

MANGEMNT-758 Management And Labor Relations, 3 credits

Primary concern is with contract negotiation and administration. Emphasis is on understanding the forces affecting the decisions of the parties to a labor contract. A dynamic approach is taken to examine difficulties that arise in attempting to administer a collectively established relationship. Study of conflict resolution including mediation and arbitration.

MANGEMNT-759 Social Responsibility Of Business, 2 credits

This course analyzes:

  1. A broad spectrum of social, political, ethical, and legal frameworks within which organizations must function, and
  2. Social trends and their underlying causes as they can affect businesses.

Prereq: MANGEMNT-745 or MANGEMNT-721 or FNBSLW-721

MANGEMNT-760 Strategic Management Of Human Resources, 3 credits

This course examines strategic human resources (HR) management and HR planning. Applicable theories and methods of strategic, operational, and tactical planning and their relationship to HR management are covered, as well as the multiple roles HR plays in assisting organizations to gain and sustain competitive advantages in a fast-paced environment.

MANGEMNT-761 Supply Chain Systems, 3 credits

The course uses a supply chain management framework to study flow of material. Topics include capacity planning, production systems, production planning, material planning, sourcing, and delivery of products. In addition, the role of information systems in integrating oprations throughout the supply chain is discussed. The course uses case studies and research presentations.

Prereq: MANGEMNT-719 or equivalent

MANGEMNT-768 Global Operations Strategy, 3 credits

A course focusing on strategic implications of operations decisions facing the top manager, such as the operations vice-president or plant manager. Cases are used to identify, analyze and recommend solutions to specific problems resulting from corporate decisions taken in the areas of processes and infrastructure. Current trends in selected industries are discussed.

Prereq: MANGEMNT-719 or equivalent

MANGEMNT-769 Quality Issues In Operations, 3 credits

A course focusing on qualitative and quantitative techniques used to study and improve quality of operations in manufacturing and service organizations. It covers topics such as quality philosophy, statistical process control (SPC), acceptance sampling, tools for quality improvement, product and process design. The role of quality in the entire cycle including product/service design, development, production, delivery, and customer support is emphasized. An individual research paper and presentation covering the topic of interest will be used.

Prereq: MANGEMNT-719 or equivalent

MANGEMNT-770 Organization Design, 3 credits

Application of organization theory to the structuring of organizations. The course examines organizational configurations and their effectiveness in different situational contexts to provide a rationale for management practice.

Prereq: MANGEMNT-745 or MANGEMNT-721

MANGEMNT-771 Strategic Management, 3 credits

The course surveys the theoretical backgrounds of strategic management. It also covers practical methods and applications of strategic management models based upon existing theory, research, and practice. Comparative analysis of emerging strategic management frameworks will be examined with implications for management practice.

Prereq: MANGEMNT-745 or MANGEMNT-721

MANGEMNT-777 International Management, 3 credits

  1. The course deals with concepts, issues, problems, and research in international management, with a focus on the international application of: Strategic management
  2. Organizational theory and design
  3. Organizational behavior, culture, conflict, leadership and communication
  4. Ethical issues
  5. Development, control and coordination of international subsidiaries.

Prereq: MANGEMNT-745 or MANGEMNT-721

MANGEMNT-788 Strategic Decision Making, 2 credits

The course analyzes organizational environments from the perspective of top management in their efforts to manage a firm's mission, goals and corporate strategy. Case analyses are used extensively to provide students with an opportunity to apply course content to real businesses. Corporate social responsibility and business ethics are also covered.

Prereq: Last semester of program

Marketing

MARKETNG-716 Marketing, 2 credits

Analysis of the institutional, behavioral, competitive, legal, and intra-firm aspects of the marketing function in business and other organizations.

Prereq: Graduate standing and Micro-economics

MARKETNG-731 Advanced Statistical Methods, 2 credits

Applications of advanced statistical methods to managerial problems of prediction, inference, parametric and nonparametric, and decision making under uncertainty. Topics emphasized are multiple regression and time series.

Prereq: Graduate standing and demonstrated proficiency in mathematics and statistics or ECON-703, or MATH-143 and ECON-245

MARKETNG-732 Operations Research, 3 credits

Application of scientific problem solving techniques to the business decision process. The model-building process includes linear programming and its applications, both deterministic and stochastic models such as network models, queuing theory, and simulation.

Prereq: Demonstrated proficiency in mathematics and statistics or ECON-703 or MATH-143 and ECON-245

MARKETNG-733 Seminar In Methodology Of Business Research, 3 credits

Designed to acquaint graduate students with the research process, its tools and techniques, as well as the methods which form a basis for business planning, decision making, and problem solving.

Prereq: MARKETNG-731 or consent of instructor

MARKETNG-745 Total Quality Management, 3 credits

This course is a unified treatment of total quality management (TQM) principles and methods. It traces the origins of TQM and incorporates the more recent developments in Japan and the U.S.A. Topics covered include customer satisfaction, quality function deployment, teamwork, continuous improvement and its tools, established practices of TQM such as process simplification, cycle-time reduction, and benchmarking, and also the Baldrige Award, and ISO 9000.

Prereq: ECON-703 and MARKETNG-716 or equivalents

MARKETNG-751 Buyer Behavior, 3 credits

The study and explanation of the behavior of consumers, research methods and findings from the behavioral sciences.

Prereq: MARKETNG-716 or equivalent

MARKETNG-761 International Business (Marketing), 3 credits

Fundamental aspects of international business will be studied. Emphasis is placed on decision making in an international setting and appraisal of market opportunities worldwide. Cases will be used to illustrate operational problems of multinational organizations as well as international intermediaries.

Prereq: MARKETNG-716 or equivalent

MARKETNG-765 Advertising and Promotion Management, 3 credits

The course focuses on the identification and utilization of key marketing communication components in the development and implementation of promotional strategies and tactics. Attention will be devoted to understanding effective and efficient ways to integrate various marketing promotion techniques. Specific topics include sales promotion, Internet marketing, advertising, direct marketing, database marketing and personal selling.

Prereq: Graduate standing or the consent of the instructor

MARKETNG-766 Ethics in the Marketplace, 2 credits

The course will focus primarily on issues related to the business/customer relationship, with customers being defined as both other organizations and consumers. The course will emphaize current issues such as privacy rights, pricing ethics, promotional tactics and targeting. Students will discuss topics, analyze cases, and write essays defending their opinions and suggesting strategies. The course will provide examples or both exemplary and poor busines behaviors.

Prereq: MARKETNG-716 or equivalent

MARKETNG-770 Product Innovation and Pricing, 3 credits

An in-depth examination of the theoretical framework and empirical findings as they relate to the development and pricing of new products. The marketing tasks of new product development and existing product management will be examined in an innovation context. Current methods of setting prices will also be discussed.

Prereq: MARKETNG-716 or consent of instructor

MARKETNG-772 Internet Marketing, 3 credits

This class is designed to provide marketing majors and minors with basic knowledge of the Internet so that they can understand why this technology has and will continue to exert such an important impact on marketing practice. It will also consider such topics as web demographics, the on-line business model, web enhancement of products and services, personalization, traffic and brand building, net exchanges, and on-line community. In addition, the class will explore the impact that the Internet is having on such traditional areas of marketing concern as research, new product development, segmentation, personal selling, pricing, and distribution.

Prereq: MARKETING-716 or equivalent

MARKETNG-774 Corporate Marketing Planning, 3 credits

Analysis of the planning process in the marketing oriented enterprise culminating with the development of a marketing plan based on a current business problem. The supportive nature of staff functions is analyzed from the viewpoint of its contribution to total marketing planning and strategy.

Prereq: MARKETNG-716 or equivalent

MARKETNG-775 Database Marketing, 3 credits

This course is designed to increase students' understanding of how technology, specifically the customer database, is used to design and implement marketing strategies. Special attention will be devoted to understanding one-to-one buyer-seller relationships, studying the types of information needed in a customer database, and how this information can be integrated into the marketing decision making process. Special attention is devoted to utilizing statistical analyses to understand relationships.

Prereq: MARKETNG-716 or equivalent undergraduate course, MARKETNG-731 or MARKETNG-732

Management Computer Systems

MCS-725 E-Business: Technology, Applications, and Issues, 3 credits

This course is designed to provide graduate students with an overview of internet technologies and electronic business phenomenon currently sweeping the global economy. The course provides an opportunity for students to identify, analyze, and discuss issues and challenges from a strategic, organizational and technology perspective. These issues and challenges need to be addressed by nations, industries, and corporations in their attempt to be a part of the e-business marketplace. The goal of the course is to cover the major topics rather than be encyclopedic. The course makes use of lecture, discussions, readings, cases, and student research projects.

The course also has a technical component that teaches internet technologies such as HTML, JavaScript and the Document Object Model that help form the foundation of all Web development. What this course is NOT: Because this course is an IS course, we will not discuss e-business from a marketing perspective. The student is expected to be familiar with information technologies associated with the delivery of Internet sites. These topics will be discussed only briefly.

MCS-785 Information Systems Project Management 3 credits

This course will provide students with pragmatic guidance in the management of IS projects by analyzing critical success factors, skills and techniques required to successfully organize, plan, schedule, monitor, and control projects. Cost and schedule estimation techniques are presented together with proposal writing, project planning, team building, negotiation/communication, risk management, alternative technology assessment, and quality measurement techniques.

Prereq: MCS-754 and students must be admitted to the CIS Master?s Degree program.