Marketing students help HealthNet of Janesville
Released: February 29, 2008
Sometimes the best reward one can receive is the knowledge that they made a difference in someone's life. The members of the University of Wisconsin-Whitewater chapters of the American Marketing Association (AMA) and Creative Marketing Unlimited (CMU) understand this concept and hope to reflect this knowledge on as many lives as they can in the Rock County area.
The groups have been working with HealthNet of Janesville, a free or low cost primary dental and healthcare organization for underprivileged citizens of Rock County. HealthNet consists of a staff of eight doctors and 20 nurses, but due to an ever-increasing client base, their most valuable employees are the volunteers that assist them in everyday activities.
In the fall of 2007, members of the AMA collectively donated 75 hours of their time to assist the employees of HealthNet with filing, data-entry and other miscellaneous clinical duties.
"This community service opportunity was beneficial because it allowed me to volunteer as well as gain professional work experience," said AMA member Ryan Waldorf. "I am looking forward to continuing my volunteering with HealthNet this spring."
AMA will be joined this spring in their volunteering efforts by CMU.
Together, the two groups are trying to develop a fund-raising program to help increase HealthNet's resource base. The members of CMU will also be modifying HealthNet's Web site in order to enhance community awareness and to establish a greater presence in local hospitals and clinics.
For more information about AMA?s volunteer involvement, contact Katie Zimmerman at zimmermakb03@uww.edu. For additional information on CMU and their volunteer activities, contact Julie Pruess at pruessjm27@uww.edu.
- Kyle Kopplin,kopplinka01@uww.edu


