One-Color Logo Use
One-Color Logo Use
The examples shown represent the backgrounds allowed for the one-color logo:
A | Black logo on white background
B | Black logo on neutral background or paper stock (see Neutral Palette section)
C | White logo reversed out on black background
D | White logo reversed out of UW-Whitewater Purple PMS 268
E | Purple PMS 268 logo on white background
F | Purple PMS 268 logo on neutral PMS 9023 background
Campus Identity Standards
- University Logo
- College Descriptors
- Department Descriptors
- Area of Isolation
- Minimum Size
- Full-Color Logo Use
- One-Color Logo Use
- Co-Branding
- Incorrect Logo Usage
- Incorrect Background Use
- University Seal
- Typography
- Colors
- Printed Stationery and Labels
- Correspondence
- Letterhead and Fax Templates
- Name Tags and Badges
- PowerPoint Slides
- University Writing Style
- Athletic Standards
- Licensing Forms and Procedures
- Web and Social Media Guidelines
- Pen Logos
