Department of Communication

The Department of Communication houses two majors, Journalism and Communication. From these majors students can select various emphases. The department also participates in the College of Arts and Communication Multimedia major. The department limits students who declare both the major and the minor in the department to those who have earned a 2.75 GPA or above in the first nine hours of department course work, excluding COMM 110 and COMM 131. A student will still be able to register as a minor only (not major and minor) if they meet the current 2.0 GPA requirement.

COMMUNICATION DEPARTMENT STIPULATION:

Students taking classes within the Communication Department may be required to purchase equipment or supplies that they retain to complete course projects.

Phone: 262-472-1034 E-Mail: uwwcomm@uww.edu

Faculty: Kannan AMR, Raymond Baus, Elena Bertozzi, Kathy Brady (Director of Advertising), Mary K Casey, Corey Davis, Ed Frederick, Tammy French, Jeff Herriott, Kim Hixson, Jim Kates, Ann Knabe, Kris Kranenburg, William Lowell, Sam Martino, Jim Mead, Barb Penington (Chairperson), Linda Robinson, John Stone, Spencer Striker, James TerKeurst, Nam-Hyan Um,, Sally Vogl-Bauer, David Wachanga, S. A. Welch, Susan Wildermuth.

JOURNALISM (BA/BS)

The journalism program is geared to today’s journalism and advertising professions, preparing graduates to work in the many modern communication media. In broadcast, print and web journalism, graduates work as reporters, editors, news photographers, Web writers and media producers and radio and television news producers. In the advertising industries, positions include account executives, account planners, copywriters, creative directors, media planners and sales representatives.

A 2.50 cumulative GPA will be required to declare an emphasis of Advertising or Broadcast/Print/Web Journalism in the Journalism major. The major GPA is based upon both the grades for courses completed at UW-W and those courses accepted in transfer.

A 2.75 cumulative GPA will be required to declare an emphasis of International Journalism in the Journalism major. The major GPA is based upon both the grades for courses completed at UW-W and those courses accepted in transfer.

These requirements apply to admitted freshmen and transfer students.

A minimum 2.25 GPA is required in the major for graduation.

All students are required to fulfill a writing requirement prior to graduation. Each emphasis in the Department of Communication specifies how that requirement will be met. Details on fulfilling the writing requirement are available in the department office and on the department website.

MAJOR/EMPHASES

INTERNATIONAL JOURNALISM EMPHASIS (BA/BS)

MAJOR - 36 UNITS

1. JOURNLSM 212, JOURNLSM 227, JOURNLSM 237, JOURNLSM 309, JOURNLSM 420, COMM 424, JOURNLSM 486
2. JOURNLSM 245 AND 248 OR COMM 238 AND COMM 341
3. SELECT 12 UNITS FROM THE FOLLOWING COURSES (at least 6 units must be 300 or 400 level):
   COMM 234, COMM/JOURNLSM 246, JOURNLSM 303, JOURNLSM 304, JOURNLSM/COMM 305, JOURNLSM 310, COMM 330, COMM 335, JOURNLSM 347, JOURNLSM 360, COMM 422, JOURNLSM 430, JOURNLSM/COMM 431, COMM 440, JOURNLSM/COMM 485, JOURNLSM 493G, COMM 493E

Other elective courses taken abroad must meet departmental approval. At least 9 credits of Journalism or Communiction related courses must be taken during the student's study abroad semester.

WRITING REQUIREMENT

EXIT SURVEY

A 2.75 overall GPA is required to declare a major in this emphasis; a 2.25 GPA in the emphasis is required for graduation.

JOURNALISM ADVERTISING EMPHASIS (BA/BS)

MAJOR - 39 UNITS

1. JOURNLSM 220, JOURNLSM 241, JOURNLSM 275, JOURNLSM 309, JOURNLSM 320, JOURNLSM 322, JOURNLSM 364, JOURNLSM 423
2. SELECT 3 UNITS FROM THE FOLLOWING GROUP:
   JOURNLSM 420, JOURNLSM 430, COMM 345, COMM 422
3. SELECT 6 UNITS FROM THE FOLLOWING GROUP:
   JOURNLSM 431, JOURNLSM 491, COMM 322, COMM 326, COMM 327, COMM 328, COMM 363, COMM 424, COMM 440
4. SELECT 6 UNITS FROM THE FOLLOWING GROUP:
   JOURNLSM 248, JOURNLSM 303, JOURNLSM, 310, JOURNLSM 425, JOURNLSM 485, JOURNLSM 493A, JOURNLSM 496, JOURNLSM 498, ARTSTDIO 180, COMM 202, COMM 238, COMM 240, COMM 285, MAGD 150

WRITING REQUIREMENT

EXIT SURVEY

A GPA of at least 2.5 is required to declare this major

A GPA of at least 2.25 (within the major) is required to graduate

AN APPROVED MINOR IS REQUIRED FOR THIS MAJOR

BROADCAST/PRINT/WEB JOURNALISM (BA/BS)

MAJOR - 42 UNITS

1. JOURNLSM 212, JOURNLSM 227, JOURNLSM 237, JOURNLSM 309, JOURNLSM 347, JOURNLSM 420, JOURNLSM 486
2. A TOTAL OF 3 UNITS IN AT LEAST TWO OF THE FOLLOWING PRACTICUM COURSES:
   COMM 230, COMM 231, COMM 331, JOURNLSM 251, JOURNLSM 332
3. 6 UNITS IN ONE OF THE FOLLOWING COURSEWORK GROUPS:
   COMM 238 AND JOURNLSM 341; OR JOURNLSM 245 AND JOURNLSM 248
4. ONE OF THE FOLLOWING COURSES:
   JOURNLSM 305, COMM 422, JOURNLSM 485
5. ONE OF THE FOLLOWING COURSES:
   COMM 424, COMM 440, JOURNLSM 430, JOURNLSM 431
6. TWO OF THE FOLLOWING COURSES:
   COMM 239, COMM 330, COMM 335, JOURNLSM 234, JOURNLSM 246, JOURNLSM 303, JOURNLSM 304, JOURNLSM 310, JOURNLSM 333, JOURNLSM 360, JOURNLSM 491, JOURNLSM 493E, JOURNLSM 493G, JOURNLSM 498

WRITING REQUIREMENT

EXIT SURVEY

A GPA of at least 2.5 is required to declare this major.

A GPA of at least 2.25 (within the major) is required to graduate.

AN APPROVED MINOR IS REQUIRED FOR THIS MAJOR

MINOR

ADVERTISING

MINOR - 24 UNITS

1. JOURNLSM 220, JOURNLSM 241, JOURNLSM 309
2. SELECT 6 UNITS FROM THE FOLLOWING:
   JOURNLSM 275, JOURNLSM 320, JOURNLSM 322
3. SELECT 3 UNITS FROM THE FOLLOWING:
   JOURNLSM 430, COMM 326, COMM 345, COMM 424
4. SELECT 6 UNITS FROM THE FOLLOWING:
   JOURNLSM 248, JOURNLSM 303, JOURNLSM 364, JOURNLSM 425, JOURNLSM 491, JOURNSLM 493A, ARTSTDIO 180, COMM 202, COMM 240, COMM 285, MAGD 150

GPA of 2.25 required to declare this minor. If majoring and minoring within the department, student must have a 2.75 in the first three Communication Department classes taken (with the exception of Comm 110 and Comm 131) to declare the minor.

GPA of 2.25 (within the minor) required to graduate.

JOURNALISM

MINOR - 24 UNITS

1. JOURNLSM 212, JOURNLSM 227, JOURNLSM 237
2. SELECT ONE OF THE FOLLOWING TWO COURSEWORK GROUPS:
   GRP 1: COMM 238 AND JOURNLSM 341
   GRP 2: JOURNLSM 245 AND JOURNLSM 248
3. SELECT 3 UNITS FROM THE FOLLOWING GROUP:
   JOURNLSM 305,JOURNLSM 309, JOURNLSM 420, JOURNLSM 430, JOURNLSM 431, COMM 424
4. SELECT 6 UNITS FROM THE FOLLOWING GROUP:
   COMM 234, JOURNLSM 246, JOURNLSM 251, JOURNLSM 303, JOURNLSM 304, JOURNLSM 310, JOURNLSM 332, JOURNLSM 347, JOURNLSM 486, JOURNLSM 491, (WITH ADVISOR APPROVAL), JOURNLSM 493G, JOURNLSM 498

GPA of 2.25 required to declare this minor. If majoring and minoring within the department, student must have a 2.75 in the first three Communication Department classes taken (with the exception of Comm 110 and Comm 131) to declare the minor.

GPA of 2.25 (within the minor) required to graduate.

COMMUNICATION

Speech communication focuses upon how, why, and with what effects people communicate through verbal and nonverbal messages. Students of communication develop understanding and skill in communication processes as they occur within and among individuals, groups, organizations, and cultures. Graduates are active in sales, public relations, advertising, customer relations, personnel, broadcasting, filmmaking, high school and college teaching, volunteer agencies and fund raising, law and communication and consultation in business, industry, and government. Communication graduates can enter a variety of careers because the competencies they acquire have broad application.

MAJOR/EMPHASES

A 2.50 cumulative GPA will be required to declare an emphasis of Public Relations in the Communication major. The major GPA is based upon both the grades for courses completed at UW-W and those courses accepted in transfer.

A 2.25 cumulative GPA will be required to declare an emphasis in Electronic Media, Organizational Communication and Interpersonal Communication in the Communication major. The major GPA is based upon both the grades for courses completed at UW-W and those courses accepted in transfer. The Organzational Communication and Interpersonal Communication emphases will merge into the Corporate and Health Communication emphasis, effective Fall 2012. See on-line catalog for requirements.

These requirements apply to admitted freshmen and transfer students.

A minimum 2.25 GPA is required in the major for graduation.

All students are required to fulfill a writing requirement prior to graduation. Each emphasis in the Department of Communication specifies how that requirement will be met. Details on fulfilling the writing requirement are available on the department website.

Applied credit activities in speech communication. Unit for activities may be earned in radio (COMM 230), Audio (COMM 293), Cable TV (COMM 231, COMM 331), or Forensics (COMM 263). A maximum of 6 units thus earned will count toward the 120 units necessary for graduation. Four of the 6 units from speech communication activities may count toward the 36 or 37 units necessary for the major. Two units may count toward the 22 unit minors in elementary and secondary education (see the activities specified in the requirements for the minor). Activity units may not be substituted for any required courses.

COMMUNICATION PUBLIC RELATIONS EMPHASIS (BA/BS)

MAJOR - 36 UNITS

1. COMM 202, COMM 203, COMM 204, COMM 275, COMM 302 AND COMM 402
2. COMM 345 AND COMM 424
3. SELECT SIX UNITS FROM:
   MAGD 150, JOURNLSM 220, JOURNLSM/COMM 241, JOURNLSM 248, JOURNLSM 303, JOURNLSM 310, JOURNLSM 315, JOURNLSM/COMM 364, COMM 303, COMM 240, COMM 363, COMM 493I

Note: Other theory-oriented courses, 200 level or above, may be substituted for these electives with the approval of the student's advisor.

4. SELECT SIX UNITS FROM:
   JOURNLSM 420, JOURNLSM 430, COMM 326, COMM 327, COMM 328, COMM 322, COMM 422, COMM 431, COMM 460, COMM 485, COMM 491, COMM 498 (No more than two units/term can be applied to the major.), MARKETNG 311

Note: Other theory-oriented courses, 300 level or above, may be substituted for these electives with the approval of the student's advisor.

AN APPROVED MINOR IS REQUIRED FOR THIS MAJOR

A 2.5 GPA is required to declare this emphasis. A 2.25 GPA is required for graduation.

COMMUNICATION ELECTRONIC MEDIA EMPHASIS (BA/BS)

MAJOR - 37 UNITS

1. COMM 232, COMM 239, COMM 238 and COMM 487
2. SELECT 9 UNITS FROM ELECTRONIC MEDIA APPLICATION COURSES
   COMM 230, COMM 231, COMM 320, COMM 330, COMM 331, COMM 332, COMM 335, COMM 493E OR JOURNLSM 246
3. SELECT 6 UNITS FROM ORAL COMMUNICATION COURSES
   COMM 234, COMM 240 OR COMM 242
4. SELECT 6 UNITS FROM MASS COMMUNICATION THEORY/INDUSTRY AND CINEMA COURSES
   (COMM 236 OR COMM 339), COMM 305, COMM 333, COMM 431, COMM 440, COMM 494 OR JOURNLSM 420
5. SELECT 6 UNITS FROM COMMUNICATION THEORY/APPLIED THEORY COURSES
   COMM 228, COMM 321, COMM 325, COMM 327, COMM 345, COMM 322, COMM 422, COMM 424, COMM 485 OR COMM 491
6. 12 UNITS MUST BE TAKEN AT 300 AND 400 LEVEL.
   A MAXIMUM OF 5 PRACTICUM UNITS MAY COUNT IN THE MAJOR.

AN APPROVED MINOR IS REQUIRED FOR THIS MAJOR

A 2.25 GPA is required to declare this emphasis. A 2.25 is required for graduation.

CORPORATE AND HEALTH COMMUNICATION (BA/BS)

MAJOR - 42 UNITS

1. COMM 228, COMM 327, AND COMM 363
2. COMM 322, COMM 373, COMM 389, COMM 422, COMM 424, AND COMM 485
3. COMM 240 OR COMM 242
4. SELECT TWO COURSE FROM THE FOLLOWING LIST: COMM 321, COMM 326, COMM 328, COMM 345, COMM 368, COMM 491, COMM 498R
5. SELECT TWO COURSES FROM THE FOLLOWING LIST: COMM 417, COMM 427, COMM 463, COMM 464, COMM 493C

AN APPROVED MINOR IS REQUIRED FOR THIS MAJOR

WRITING REQUIREMENT*

EXIT INTERVIEW SURVEY

A 2.25 GPA is required to declare this submajor. A 2.25 in the submajor is required to graduate with the submajor.

*The writing requirement for this submajor can be satisfied in any of the following courses which each require a research paper.

a) COMM 422

b) COMM 424

c) COMM 485

MINOR/EMPHASES

COMM 110 will not count toward the minor. Activity units (COMM230, COMM 231, COMM 331 and JOURNLSM 251) will not count toward the minor in liberal arts.

COMMUNICATION

MINOR - 24 UNITS

1. COMM 431 OR COMM 422 AND COMM 424
2. SELECT 18 ELECTIVE UNITS IN COMM WITH A COMMUNICATION ADVISOR (EXCEPT COMM 110 AND COMM 131).
   9 UNITS MUST BE AT THE 300 OR 400 LEVEL.

** COMM 431 carries a prerequisite that could count towards the minor.

Note: 2.25 GPA required to declare Communication minor; 2.25 GPA require to graduate with a Communication minor. If majoring and minoring within the department, student must have a 2.75 in the first three Communication Department classes taken (with the exception of Comm 110 and Comm 131) to declare the minor.

COMMUNICATION PUBLIC RELATIONS EMPHASIS

MINOR - 24 UNITS

1. COMM 202, COMM 203, COMM 204, COMM 275, COMM 302 AND COMM 402
2. 6 CREDITS FROM COURSES:
   MAGD 150, JOURNLSM 220, JOURNLSM/COMM 241, JOURNLSM 248, JOURNLSM 303, JOURNLSM 310, JOURNLSM 315, JOURNLSM 420, JOURNLSM 430, COMM 240, COMM 303, COMM 326, COMM 327, COMM 345, COMM 363, JOURNLSM/COMM 364, COMM 422, COMM 424, COMM 460, COMM 491, COMM 493, COMM 493C, COMM 493E, COMM 493I, COMM 498, MARKETNG 311

Note: 2.25 GPA required to declare Public Relations minor; 2.25 GPA require to graduate with a Public Relations minor. . If majoring and minoring within the Department student must have a 2.75 in the first three Communication Department classes taken (with the exception of Comm 110 and Comm 131) to declare the minor.

COMMUNICATION ELEMENTARY EMPHASIS

MINOR - 22 UNITS

1. COMDIS 270, COMDIS 380, COMM 322 AND COMM 424
2. THEATRE 325
3. 8 ELECTIVE UNITS IN COMM, EXCEPT COMM 110, SELECTED WITH A COMMUNICATION ADVISOR
   A MAXIMUM OF 2 UNITS OF COMM ACTIVITIES
   (COMM 230, COMM 231 AND COMM 331) MAY BE APPLIED TO THE MINOR

COMMUNICATION SECONDARY EMPHASIS

MINOR - 24 UNITS

1. COMM 131
2. COMM 240 AND COMM 242
3. COMM 321 AND COMM 325
4. COMM 322
5. COMM 344 OR COMM 345
6. SELECT 3 ELECTIVE UNITS FROM COMM
   (EXCEPT COMM 110) WITH COMM ADVISOR
7. A MAXIMUM OF 2 UNITS OF COMM ACTIVITIES
   (COMM 230, COMM 231 AND COMM 331) MAY BE APPLIED TO THE MINOR.