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Choton Basu
Choton Basu
Professor, Ad Hoc Program Specialist
- Department(s): IT SUPPLY CHAIN MANAGEMENT
- Office Location: Timothy J Hyland Hall 3420
- Phone: (262) 472-5005
- Email: basuc@uww.edu
Select Publications:
| Author(s) | Year | Article Title | Journal Name | Volume | Issue | Pages |
| Daekwan, K., Basu, C., Naidu, G., Cavusgil, E. | 2011 | The Innovativeness of Born-Globals and Customer Orientation: Learning from Indian Born-Globals. | Journal of Business Research | 64 | 8 | 879-886 |
| Huang, M., Basu, C., Hsu, M. | 2010 | Exploring Motivations of Travel Knowledge Sharing on Social Network Sites: An Empirical Investigation of U.S. College Students. | Journal of Hospitality Marketing and Management | 19 | 7 | 717-734 |