2017-2022 Strategic Plan

Mission, Vision, Values


The University of Wisconsin-Whitewater is a preeminent academic institution driven by the pursuit of knowledge, powered by a spirit of innovation, and focused on transforming lives. As part of the University of Wisconsin System, UW-Whitewater embraces the Wisconsin Idea and is an economic and cultural driver of our region. We are nationally and internationally recognized for the accomplishments of our students, faculty, staff and alumni.  We are an inclusive educational community with a deep commitment to access that inspires us to serve students from diverse backgrounds, experiences, identities and abilities.  We have a longstanding special mission to serve students with disabilities.  As engaged global citizens,  members of our community make positive contributions to the State of Wisconsin, to our nation and to the world.  

Our academic programs span the disciplines, from the theoretical to the applied, and encompass study in the arts, business, education, humanities, natural sciences, social sciences, technology, and professional and interdisciplinary programs offered at the associate, bachelor, master, and doctoral levels. These programs prepare students to become lifelong learners who lead successful lives and productive careers.  

Approved by UW-Whitewater SPBC on April 17, 2018 and the UW-Rock County Collegium on May 3, 2018.

Endorsed by UW-Whitewater Faculty Senate on October 9, 2018, UW-Whitewater Academic Staff Assembly on September 21, 2018, UW-Whitewater Academic Staff Assembly on September 6, 2018 and Whitewater Student Government on September 24, 2018.

Pending approval by the University of Wisconsin System Board of Regents   


The University of Wisconsin-Whitewater will be a national and international leader in providing transformational and empowering educational experiences.


We invest in meaningful relationships that leverage our respective talents and strengthen the Warhawk family, and we champion the endeavors of our faculty, staff, students, and alumni.   

Diversity and opportunity
We believe in the dignity of all individuals and we cultivate an accessible, inclusive, and equitable culture where everyone can pursue their passions and reach their potential in an intellectually stimulating and respectful environment.

We embrace principles of honesty, fairness, and ethical standards to foster an environment of mutual trust.

Learning and academic excellence
We engage all members of the campus community in learning, research, scholarship, and creative endeavors through powerful academic and co-curricular experiences in an environment that values academic freedom.   

Service and social responsibility
We bring the knowledge and resources of the university into the communities we serve to solve problems, improve the quality of life, and create a more sustainable society.   

Shared governance
We make decisions based on strategy, evidence, and transparent, collegial dialogue and we hold one another accountable.