FINANCE
Bachelor’s Degree Programs
Our free market economy thrives with the expertise of talented, ethical financial professionals. If you love working with numbers, have an aptitude for technology, and have strong analytical and problem-solving skills, the finance field may be a good fit for you.
Finance majors at UW-Whitewater gain an advanced understanding of corporate finance, investments, personal financial planning, and money and capital markets.
Whether you choose our comprehensive Bachelor of Business Administration in Finance, or dive deeper into a particular field by choosing one of four emphases, you’ll gain a solid understanding of the financial and legal dimensions of business.
With a focus on both technical skills and foundational knowledge, our nationally recognized, student-focused program prepares you for immediate employment in the finance field, as well as for graduate studies.
In addition to our on-campus program, we offer the same high-quality curriculum and instruction in an online format.
Jobs. Jobs. Jobs.
97% of our recent finance majors were employed or pursuing an advanced degree after graduation (2023-24 research survey respondents).
Why major in Finance at UW-Whitewater?
Industry recognized. Nationally known.
UW-Whitewater’s finance programs have been accepted into the highly selective CFA Institute University Affiliation Program. This status is only granted to institutions whose degree programs incorporate at least 70% of the CFA Program Common Body of Knowledge — proof that we prepare students for the rigors of the CFA exam and to ultimately obtain the Chartered Financial Analyst ® designation.
Expedited Exam: Get CFP-Ready
With 100% of the required competencies covered, our financial planning major emphases qualify for expedited testing to earn their Certified Financial Planner designation. In addition, interested students can enroll in specialized courses to prep them for the Securities Industry Essentials exam and the Credit Essentials Certificate exam.
Dedicated to your success
Need help navigating a challenging course? Finance majors, at no extra cost, have access to services such as the tutoring center, where you can get additional assistance in mastering concepts from your classes. In addition, a dedicated student success coach is available to mentor students during the required business finance course, to keep you on track to earn your bachelor’s degree.
Banking
Banks are a lifeline for economic prosperity in communities across the country, helping individuals and businesses achieve their goals through financial services. From personal banking to lending and credit analysis, UW-Whitewater’s banking major emphasis will prepare you to work at and even manage a bank successfully.
This emphasis officially begins in spring of 2025, but enrolled students can start taking courses now!

Financial planning
With a financial planning major emphasis at UW-Whitewater, you’ll gain marketable skills through a range of academic and professional development offerings.
If your goal is to help families plan for their future, we want you to hit the ground running in your finance career. Personal financial advisors and financial managers are two roles expected to grow much faster than the average occupation through 2033, and both of these positions can be personally — and financially — rewarding.
Fintech
From software to mobile apps, fintech — short for financial technology — is revolutionizing the way customers pay for products and services. Companies and organizations are seeking knowledgeable professionals to hone and employ these technologies.
At UW-Whitewater, you can blend your passion for finance and technology innovation by pursuing a fintech career. Our fintech major emphasis at UW-Whitewater officially begins in fall of 2025, but enrolled students can start taking courses now!
Insurance
Working in the insurance industry is attractive for many reasons, including job stability, earning potential and a sense of purpose as you help customers find peace of mind.
If you’ve been searching for a school with an insurance major emphasis in Wisconsin, you’ll be happy to know UW-Whitewater’s nationally recognized finance program offers a concentration designed with this exciting field in mind. Gain a foundation in corporate finance, investment and capital markets. With your insurance major emphasis you will develop specialized knowledge and practical skills that will prepare you for work in the risk management industry.

Investment
Smart investing can transform people’s lives and the communities in which they live.
With a finance — investment major emphasis at UW-Whitewater, you’ll learn the in’s and out’s of the stock market, how to create and manage investment portfolios, and help organizations make sound financial decisions. You can pursue Bloomberg, Factset and Wall Street Prep certifications and first-hand portfolio management. Whether you desire a job as a stock broker, investment analyst or a financial services sales agent, our experiential program will prepare you to succeed in the industry.
Real estate
The commercial real estate market is growing in areas across the Midwest and in cities around the nation. With an understanding of real estate (investments, development, law and taxes), you can enter this exciting and evolving field with confidence.
If you’ve been asking “what degree do you need for a real estate career?” or wondering if there are colleges with a real estate major emphasis in Wisconsin, UW-Whitewater might have your answer.
While a college degree for real estate agent positions isn’t required, a BBA in finance with a concentration in real estate will prepare you for numerous real estate careers, from investments and lending to brokering and managing, as well as development.
What our Finance students do
Manage real investment portfolios
Intern with financial firms, lending institutions and insurance providers
Participate in banking, real estate and investment competitions
Hands-on learning experiences
UW-Whitewater’s finance major offers many opportunities for practical experience, in and out of the classroom.

Applied Investments Program
This is an opportunity not typically available to undergraduate students at other universities. Our Applied Investment Program students use the best analytical tools and Wall Street Research to gain direct, practical experience managing a $1,000,000+ portfolio. This is real money, a real portfolio, and real experience.
Finance trading room
Hone trading and security analysis skills using our Bloomberg terminals.
Project-based capstone course
Show you’ve mastered your investment knowledge through an in-class project where you’ll serve as a financial advisor.
Finance Day
Housed in UW-Whitewater’s corporate-like education setting — Hyland Hall — Finance Day is an annual event where students network with industry professionals and learn about working in finance.
Internships
Gain practical financial planning experience in a professional setting. Our faculty maintain strong connections with businesses and organizations across the region and can connect you with internship opportunities.
Study abroad and travel study
Expand your global awareness by spending a semester abroad or on a short-term, faculty-led trip.
Campus and community involvement
Our university is home to several finance-related student groups, including:
- Actuarial Club
- Capital Markets Club
- Financial Management Association
- Law Society
- Real Estate Club
You will also find several other business-related clubs at UW-Whitewater:
- Enactus (entrepreneurial club)
- International Business Club
- Pi Sigma Epsilon
What our graduates do
Financial analysts and risk analysts
Personal financial advisors
Financial managers and CFOs
Finance careers: What can you do with a degree in Finance?
Our students find entry-level finance jobs and advance in their careers with positions such as:
- Banker
- Benefits analyst
- Broker
- Claims adjuster/representative
- Commercial real estate advisor/broker
- Financial advisor/planner
- Internal auditor
- Insurance agent/analyst
- Investment associate
- Licensed appraiser
- Medicare auditor
- Mortgage banker/lender
- Mutual fund administrator
- Portfolio monitoring analyst
- Property manager
- Relationship banker
- Revenue tax specialist
- Securities specialist
- Trader
- Underwriter
- Wealth support specialist
Our students work at firms of all sizes across the region, including in cities like Milwaukee, Madison and Chicago:
- The Allstate Corporation
- American Income Life Insurance
- Associated Bank
- Baker Tilly
- BMO Harris Bank
- Coldwell Banker
- Community First Bank
- Deloitte
- Edward Jones Investments
- Enterprise Rent-a-Car
- GE Healthcare
- Grainger
- Great Lakes Higher Education
- Johnson Controls
- Johnsonville Sausage
- Kerry
- Kohler Company
- Merrill Edge
- Performance Trust Capital Partners
- SC Johnson
- Sikich LLP
- Thomson Reuters
- Unions Bank & Trust Company
- U.S. Bank
- Wisconsin Legislative Audit Bureau
- WPS Health Insurance
Graduate and professional school
Finance majors interested in management, senior-level positions or careers in real estate law often pursue graduate school. Our department also offers two 100% online programs — an MBA with a finance concentration and a Master of Science in Finance.
Contact us
Want to learn more about earning a finance degree at UW-Whitewater?
262-472-1316 | financelaw@uww.edu
Our Faculty
UW-Whitewater finance faculty members are seasoned industry professionals and scholars. They’re actively involved in their own research, while also dedicated to working with students in the Undergraduate Research Program.
UW-Whitewater offers the following Finance undergraduate options:
- Finance - Finance Emphasis (BBA) | 4-year plan [PDF]
- Bachelor of Business Administration — Finance, Finance Honors emphasis | 4-year plan [PDF]
- Finance - Financial Planning Emphasis (BBA) | 4-year plan
- Bachelor of Business Administration — Finance, Financial Planning Honors emphasis | 4-year plan [PDF]
- Finance - Insurance Emphasis (BBA) | 4-year plan
- Bachelor of Business Administration — Finance, Insurance Honors emphasis | 4-year plan [PDF]
- Finance - Investments Emphasis (BBA) | 4-year plan
- Bachelor of Business Administration — Finance, Investment Honors emphasis | 4-year plan [PDF]
- Finance - Real Estate Emphasis (BBA) | 4-year plan
- Bachelor of Business Administration — Finance, Real Estate Honors emphasis | 4-year plan [PDF]
Minors:
Certificates:
- Business Law
- Financial Planning
- Financial Services Sales
- Fundamentals of Finance
- Insurance
- Investment
- Real Estate
In addition to UW-Whitewater’s general education requirements, as a finance major, you’ll take a set of core finance courses as well as classes specific to your major/concentration, such as:
- Investments
- Financial Institutions
- Corporate Financial Management Decisions
- Security Analysis
- Essentials of Financial Planning
- Real Estate Development
- Estates and Trusts
- Advanced Retirement and Financial Planning
- Tax I
To fulfill your finance degree requirements, you also will take a set of advanced core business courses:
- Business and Commercial Law
- Business Finance
- Operations Management
- Organizational Behavior
- Principles of Marketing
- Strategic Management
To graduate with a bachelor degree in finance, you must also receive a GPA of at least 2.5 in Business Finance (FNBSLW 344).
To apply, you’ll complete the UW-Whitewater standard application for admission and indicate your interest in a major in finance.



